Experienced team lead, consultant and strategist specialised in Data Science and Visualisation.
With data science experience across Banking, Telecommunications and Retail I will elevate strategic thinking
within your organisation.
- Forte
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Data Visualisation
Subject matter expert - making data look good is one of the things I do best. Extensive experience using Tableau Desktop and hosting Tableau Server/Online instances, but open to using any tool. Have dabbled in d3, QuantumGIS, Domo and PowerBI.
Data Science
Statistics has been a keen interest since studying a Econometrics and University. Knowledgeable in Python but have a general propensity for most analytical platforms, am console savvy so pick up new languages as needed.
Solution Architecture
Having designed data warehouses for CRM & BI platforms in Telecommunications, Banking and Retail, I have developed a good sense for creating data platforms that balance agility with robustness. Familiar with all major RDBMS platforms (Oracle, MS SQL Server and mySQL in particular) and AWS services (RDS and Redshift in particular).
Marketing Strategy
Have put many data science projects to the test, using them in workshops to create new campaign suites and drive or redirect company marketing strategy. Especially enjoy linking analytical projects to customer experience and above-the-line marketing.
- Experience
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Digital Alchemy
Data Science Team Lead, Data Strategist (Bangkok, Thailand - 2017-2021)
- Main Tools: Tableau, AWS Redshift, Various SQL, Python
- Coordinated all performance insights used by wider company to drive marketing strategy
- Drove internal and external training and sales initiatives to accelerate data science literacy
Reporting Team Lead (Bangkok, Thailand - 2016-2017)
- Main Tools: Tableau, Oracle SQL
- Revitalised Digital Alchemy’s reporting & data visualisation suite, took ownership of Tableau Server & Online platforms
- Built strong relationships with many clients, ultimately driving more intelligent campaigns
Solution Consultant (Bangkok, Thailand - 2014-2016)
- Main Tools: SQL (Oracle & Microsoft SQL Server), Unica Campaign
- Implemented & launched CRM systems & realtime recommendation engines
- Successfully hosted and led several external workshops & training programs
Campaign Analyst (Auckland, New Zealand - 2013-2014)
- CRM role briefing, building, testing and executing direct marketing campaigns.
Royal Automobile Club of Victoria (RACV)
Marketing Information Analyst (Melbourne, Australia - 2012-2013)
- Expansion of responsibilites owning insights & improvements for marketing activities
Marketing Analyst (Melbourne, Australia - 2012-2012)
- Building, testing, executing and reporting on direct marketing campaigns
- Education
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Monash University - Bachelor of Commerce
Major: Econometrics and Business Modelling
- Hobbies
- 3D Modelling, Data Visualisation, Electronics, Photography, Movies, Game Development
- Projects
- Holiday Planning? Tableau visualisation of annual weather data
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